New success factors for networked living in the neighborhood

The current situation is bringing people closer together and neighborhood cohesion is growing. At the same time, the public debate is shaping the question of forward-looking measures for society, nature and the environment. Goals such as sustainability and the common good are not contradictory, as the Smart Neighborhood concept for the future shows.

Living arrangements such as co-living spaces and micro-apartments, which offer tenants an "all-inclusive" package, are becoming increasingly popular. This entices tenants not only with an attractive living space including modern furniture, but also with a cleaning and repair service, for example. The fact that the trend towards modern, climate-friendly and practical, minimalist living concepts is booming is reflected not least in the popularity of tiny houses around the world. In the world of work, this idea is also reflected in the increased demand for co-working spaces for freelancers, small start-ups and digital nomads.

For experts from the housing, energy and insurance industries, it is clear that these areas are closely interlinked and represent the social life and living of the future. However, the added value of these future concepts is not always immediately apparent and market players are confronted with technological challenges. A comprehensive insight into the facets of connected living shows the added value of these concepts for tenants, landlords or owners and investors. What unites the latter players is the goal of realizing sustainable concepts and achieving economic profit at the same time.

Success factor 1: Attractive, versatile living concepts via IoT

One of the success factors is the long-term attractiveness of the residential property. The concept of the smart neighborhood is an example of this. It stands for intelligent mobility, energy efficiency and digitalization and forms the basis of smart cities. It also bundles social, sustainable and creative forms of living using IoT technology and combines the working, living and leisure lives of its residents. They grow together to form a closely networked community:

• Different target groups:
  Smart Neighborhood brings together different population groups such as young professionals, families, older people and low-income tenants
• Versatile living:
  Different forms of living in one neighborhood - from penthouse apartments to micro and short-rental apartments
• Energy efficiency, resource conservation and carbon footprint:
  Comprehensive transparency about energy flows for residents and identification of cost drivers as an incentive for climate-friendly consumption
• Communication:
  A communication app is used to strengthen networking among neighborhood residents
• Communal spaces and sharing services:
  Living together is organized through the shared use of community spaces (gym, lounge, rooftop terrace, creative spaces) as well as sharing services for greater mobility
• Flexible working:
  Co-working spaces enable flexible working and meet the requirements of existing, modern labor market structures
• Services:
  Offering external services such as a shopping, breakfast, laundry and handyman service increases the attractiveness for potential tenants

Success factor 2: Adaptable and scalable IoT solutions from a single source

In addition to the individual living concepts, the idea of attractiveness also relates to the scalability and renewal potential of the IoT solutions used. Their adaptability to future technological trends is one of the decisive criteria here. In addition, the principle of 'simplicity - simple for everyone' applies , which implies clear, focused use cases on the one hand and a minimal investment approach - lots of software, little hardware - on the other. Future security is guaranteed by comprehensive planning - concept development, market launch, operation and maintenance - with the help of our experts. In addition, ROCKETHOME relies on strong brands and partners whose quality and security is assured by certification programs.

If these success factors are taken into account, IoT solutions pave the way for new, successful business models that complement the core business of companies in the housing, energy and insurance industries. In this way, attractive living space is created in both urban and rural areas.

Are you planning a smart neighborhood or want to bring your existing properties up to date? Test our IoT Property Manager with selected IoT services for 3 months free of charge. Our experts are available at meet@rockethome.de at your disposal.

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