A personal portrait of ROCKETHOME CEO Yüksel Sirmasac - about vision, innovation and the path to smarter, more efficient real estate solutions.
Just do it: How vision and drive are changing the real estate world
"Entrepreneur and pioneer with a passion for high-tech." That's how journalist T. Gerald Makuzwa describes the founding personality behind ROCKETHOME in his latest portrait of our CEO. And indeed, anyone who talks to Yüksel Sirmasac about digitalization, energy efficiency, and innovation in the real estate industry quickly realizes that here is someone who wants to set standards with passion and technical depth.
In an in-depth interview for the renowned industry magazine Immobilienwirtschaft, we not only talked about entrepreneurial milestones, but also about personal experiences that paved the way for the founding of ROCKETHOME. The result is an open, reflective text with a clear view of the big picture: How can we make our experience of real estate smarter, more cost-effective and more sustainable?
The article shows: The digitalization of the real estate industry is not simply a technical issue - it is a question of attitude and creative will. It is about rethinking the status quo, recognizing opportunities and boldly implementing them. Or as Yüksel Sirma puts it: Just do it.
Read here:
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