Dynamic tariffs as an attractive product for consumers

With the introduction of dynamic electricity tariffs from 2025, consumers will have new, flexible options for optimizing their energy consumption and saving costs. Suppliers of electricity supply companies will offer these dynamic tariffs by purchasing electricity dynamically and adapting the tariffs to customers' needs. 

These innovative tariffs adapt to current electricity prices and therefore offer considerable savings potential. In this article, we show how dynamic electricity tariffs can be made attractive for customers and which energy add-ons from ROCKETHOME play a role in this.

What are dynamic electricity tariffs?

Dynamic electricity tariffs are flexible tariff models that adjust the electricity price to current market conditions in real time. In contrast to fixed electricity tariffs, which offer a constant price, dynamic tariffs vary according to supply and demand in the electricity grid. The advantage of dynamic tariffs is that they allow consumers to shift their energy consumption at times of low prices and thus save costs.

This allows consumers to shift their energy consumption at times of low prices and thus save costs. Such tariffs are also known as variable electricity tariffs or flexible electricity tariffs and offer a high degree of adaptability to individual needs.

Advantages of dynamic electricity tariffs

Flexible electricity tariffs offer a number of advantages for consumers:

• Cost savings: Significant savings can be made by using electricity when prices are low.
• Environmentally friendly: Adapting consumption to times of high renewable energy feed-in supports more sustainable energy use. By adapting electricity consumption to the availability of renewable energy sources, electricity consumption can be optimized and specifically placed in favorable time windows.
• Flexibility and adaptability: Consumers can adapt their energy consumption to their individual lifestyles and thus make it more efficient.
• E-car integration: For owners of e-cars in particular, dynamic electricity tariffs offer the opportunity to charge the vehicle at more favorable times and thus reduce electricity costs.

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Integration of energy add-ons into your ecosystem

With the ROCKETHOME energy add-ons, we offer your customers the opportunity to book all components individually. On the other hand, we offer you a simple and uncomplicated white label solution to integrate this offer into your ecosystem.

• Various add-ons can be activated in the app via the Offers (add-ons) feature.
• Prospective customers can find out more about the products on a short, informative landing page (in the app).
• From there, the relevant products can be purchased and installed via a simple sales route.

Our product range

ROCKETHOME offers a wide range of energy add-ons that can be perfectly integrated into dynamic electricity tariffs: Our dynamic tariffs enable flexible and cost-saving solutions for the modern household.

• Smart Heating: Enables intelligent control of heating systems and optimizes energy consumption.
• ‍Balcony power plants: Use solar energy efficiently and reduce your electricity costs.
• ‍‍‍Heatpump control: Improves the efficiency of your heat pump and saves energy costs.
• ‍‍‍‍‍Energytransparency(Energy Meter) : Provides detailed insights into energy consumption.
• ‍‍‍‍‍Airconditioning control: Enables more efficient use of air conditioning systems.
• ‍‍‍‍‍Greencharging: Sustainable charging options for your electric car.
• ‍Digitallocking solution: Increases the security of your home.
• ‍‍Light control and ‍‍‍‍blindcontrol: optimizes energy consumption through automated control.

Our IoT modules form the basis of the energy add-ons. You can find a complete overview of our modules here: To the IoT modules

Practical application examples

Case study 1: Savings through flexible use‍

• The Müller family optimized their energy consumption with a dynamic electricity tariff. By running their washing machine and dishwasher when electricity prices were low, they were able to reduce their monthly electricity costs by 15%.

Case study 2: Integration of smart home technology

• Mr. Schmidt uses a balcony power plant and intelligent thermostats (smart meters) in combination with a dynamic electricity tariff. This enables him to maximize his own consumption and feed surplus electricity into the grid at low prices, which leads to further savings. It also adjusts its electricity consumption to the availability of renewable energy sources in order to benefit from lower electricity prices.

New product range

The introduction of dynamic electricity tariffs from 2025 will open up numerous new opportunities for consumers to make their energy consumption more efficient and save costs. Providers of electricity supply companies offer these dynamic electricity tariffs by purchasing electricity dynamically and adapting the tariffs to customers' needs. ROCKETHOME offers innovative products that combine dynamic electricity tariffs with modern home energy solutions, thereby opening up considerable savings potential.

Integration of PV systems, heat pumps and electric cars

A dynamic electricity tariff enables households to adapt their energy consumption to varying electricity prices. The combination with photovoltaic systems (PV), heat pumps and electric cars in particular offers numerous advantages:

• Photovoltaic systems: Make optimum use of solar energy by feeding surplus electricity into the grid at times of high market prices. This reduces your electricity costs and increases the profitability of your PV system. By using green electricity, you can also ensure that your electricity comes from 100% renewable energy sources and is confirmed by certificates.
• Heat pumps: Adjust the operation of your heat pump to the current electricity prices and maximize efficiency and cost savings.
• E-cars: Charge your e-car at times of low electricity prices and benefit from cheaper charging options that significantly reduce your mobility costs.

Digital value-added services and smart home integration

Our digital solutions and the integration of smart home technologies make the dynamic electricity tariff even more attractive:

• Smart home control: Monitor and control your energy consumption in real time using smart meters and intelligent control systems. This enables precise adjustment of consumption to current electricity prices. By adapting electricity consumption to the availability of renewable energy sources, you can schedule electricity consumption to favorable time windows and benefit from lower electricity prices.
• Energy transparency: Our energy meter solutions give you detailed insights into your energy consumption, enabling you to take targeted optimization measures.
• Green charging: Sustainable charging options for electric cars support environmentally friendly energy use and offer additional savings potential.

Attractive offers for detached houses and apartments

ROCKETHOME takes into account the needs of different target groups and offers customized solutions for both single-family homes and apartments:

• Single-family homes: Benefit from flexible tariffs and intelligent control systems that optimize energy consumption and maximize savings potential. With solutions such as smart heating, balcony power plants and heat pump control, you can significantly reduce your energy costs. Dynamic tariffs adapt to current electricity prices and thus enable additional savings.
• apartments: We also offer tenants attractive dynamic electricity tariffs and easy-to-install energy add-ons such as smart thermostats and electricity meters. These enable active participation in the energy transition and help to reduce electricity costs.

Thanks to these innovative product offers and the flexible use of dynamic electricity tariffs, consumers can manage their energy consumption efficiently, save costs and actively contribute to the energy transition. Discover the opportunities that ROCKETHOME offers you and shape the future of energy with us.

How is such a home energy product structured?

An innovative and contemporary home energy product could look something like this: A dynamic electricity tariff offers numerous benefits in combination with various energy add-ons. In particular, energy add-ons that do not require professional installation, such as smart thermostats, electricity meters, balcony power plants and smart home sensors, allow users to optimize their energy consumption independently and flexibly. This do-it-yourself approach is easy to install and offers immediate savings potential. Users also benefit from green electricity that comes from 100% renewable energy sources and is certified.

There are also energy add-ons that are installed in traditional home energy management systems and require professional installation. These include charging infrastructures for electric cars, photovoltaic systems, heat pumps and air conditioning systems. These installation products integrate seamlessly into a household's existing energy system and maximize efficiency and cost savings through dynamic electricity tariffs. 

Our IoT modules form the basis of the energy add-ons. You can find a complete overview of our modules here: To the IoT modules. 

You can find out more about our HEMS range for single-family homes here: To our efficient energy solutions

Conclusion: Dynamic electricity tariffs for the energy transition

Dynamic electricity tariffs offer numerous advantages for consumers and contribute to the energy transition. Providers who offer these tariffs purchase electricity dynamically and adapt the tariffs to the needs of their customers. By integrating ROCKETHOME energy add-ons, you can make these tariffs even more attractive and tap into additional savings potential. Find out more about our products and solutions on our homepage and let's shape the future of energy together!

Frequently asked questions (FAQ)

What are dynamic electricity tariffs and how do they work?

Dynamic electricity tariffs are flexible tariff models that adjust the electricity price to current market conditions in real time. In contrast to fixed electricity tariffs, which offer a constant price, dynamic electricity tariffs vary according to supply and demand in the electricity grid and prices on the electricity exchange. By using a smart meter, households can adapt their electricity consumption to fluctuating electricity prices and thus save costs.

What are the advantages of dynamic electricity tariffs for households?

Dynamic electricity tariffs offer several advantages for households. Firstly, they enable cost savings by shifting electricity consumption to times when electricity prices are low. This is particularly advantageous for users of electric cars, who can charge their vehicle more cheaply. In addition, dynamic electricity tariffs support the energy transition as they promote the use of renewable energy sources and enable more environmentally friendly energy use.

What are the requirements for using dynamic electricity tariffs?

To be able to use dynamic electricity tariffs, households need a smart meter that records electricity consumption in real time. In addition, a suitable electricity contract must be concluded with an energy provider that offers dynamic tariffs.

Are there also challenges with dynamic electricity tariffs?

Yes, dynamic electricity tariffs can also pose challenges. One potential challenge is adapting energy consumption to varying electricity prices, which some users may find inconvenient. In addition, electricity costs can be unpredictable as they depend on current exchange prices. It is important to keep a good overview of your own electricity consumption and, if necessary, use automatic control of consumers to take full advantage of the benefits.

How can dynamic electricity tariffs help to reduce electricity costs?

Dynamic electricity tariffs offer considerable savings potential by shifting electricity consumption to times of low prices on the electricity exchange. For example, households with photovoltaic systems can feed surplus electricity into the grid at high exchange prices and thus earn additional money. The use of energy-intensive appliances, such as washing machines or electric cars, can also be shifted to times when electricity prices are lower, which reduces electricity costs per kilowatt hour. Overall, households can make significant savings by flexibly adapting their consumption to current electricity prices.