Alfanar and ROCKETHOME enter into partnership for energy-efficient & digital real estate

ROCKETHOME and Alfanar revolutionize the real estate industry in the Middle East with key partnership for sustainable and digital infrastructure in buildings.

07.05.2024, Cologne/Dubai | The future of the real estate industry is digital and connected. This is exactly what the companies ROCKETHOME and Alfanar want to achieve through the newly established strategic partnership. ROCKETHOME, a leading solution provider for climate-friendly and digitally connected real estate, announces a strategic partnership with Alfanar, a major hardware provider in the field of energy efficiency and renewable energy in the Middle East.

  • ROCKETHOME and Alfanar enter into strategic partnership in the Middle East
  • Alfanar, with over 10,000 employees, develops efficient energy systems and solutions with its own hardware in various real estate projects
  • The strategic partnership was sealed in Dubai after a three-year development phase
  • Special solutions such as water management, energy-efficient cooling and charging infrastructure on one platform
  • Afanar integrates ROCKETHOME's digital property management platform into its smart city and real estate projects
  • Strategic sales cooperation applies to the entire Middle East

Integration of property management platform

The hardware provider Alfanar, with over 10,000 employees, is known for its pioneering projects to create energy-efficient real estate and infrastructure in the region. The strategic partnership between ROCKETHOME and Alfanar was officially sealed during a meeting in Dubai in April 2024.

As part of this cooperation, Alfanar is integrating ROCKETHOME's digital property management platform into its real estate projects. Solutions tailored specifically to the needs of the Middle East have been developed, including solutions for digital water monitoring, energy-efficient cooling, electromobility and digital building management.

Integration of Alfanar products

Through ROCKETHOME's Connect program, the partner's hardware and software products were fully integrated into the management platform, apps and analytic dashboards:

  • Door communication systems
  • Access control systems
  • Water management systems
  • AC air conditioners
  • Electric charging stations
  • Smart home technologies

After two years of intensive field tests, the product should officially be presented at the MEE. The products are currently already installed in well-known projects. This partnership enables Alfanar to integrate advanced technologies directly into its real estate and smart city projects and further increase the efficiency and sustainability of its infrastructures.

The ROCKETHOME team together with the partners of Alfanar

For more information on this partnership and the solutions from ROCKETHOME and Alfanar, please get in touch with our contact person.

The companies

About Alfanar
is a global company focused on the development of sustainable energy solutions and smart city infrastructures. With a wide range of products and services, Alfanar is driving the energy transition in the Middle East. Visit the website

is a solution provider for climate-friendly and digitally connected real estate. We help our customers to create a sustainable real estate infrastructure with smart energy management systems, connected building technology and social community platforms to contribute to achieving the 2050 climate targets.

Contact for media inquiries:

Press contact ROCKETHOME:
Maria Betz
Head of Marketing

Press contact Alfanar:
[e-mail address]

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